Meet The CAI Coachella Valley Programs Committee Chair – Tiffany L. Christian

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By Marilyn Ramos

This article is part of a series featuring CAI-CV Board members and committee chairs. In June, we profile Programs Committee Chair Tiffany L. Christian.

Tiffany joined Epsten, APC in January of 2015. She is their Director of Marketing & Client Relations. With over 20 years of business operations and marketing experience, Tiffany handles all aspects of the firm’s marketing, client relations, social media, graphic design, advertising, event planning and coordination, corporate branding and team building. She spends much of her time focusing on education for clients, colleagues, attorneys and staff – including educational programs for CAI.

Tiffany was born and raised in San Diego, CA. She obtained her AA degree and then received her BS degree in Business Marketing from the University of Phoenix. She initially went to school to be a teacher, doing graphic design on the side until the early 2000’s when she decided marketing was the perfect career for her. It offered a creative outlet and countless opportunities. Before landing at Epsten, APC, her marketing career included the jewelry, fashion and gift industries, the automotive industry and even the architectural engineering and construction (AEC) industry.

She loves the diversity in her position with Epsten, APC, the opportunity to volunteer in the industry, to provide a service to someone else, and the ability to make a difference.

Tiffany has been married for 22 years to husband, Aaron. They have two children in college, Fletcher (21 – Valparaiso University, IN, Civil Engineering Major) and Madison (19 – Point Loma Nazarene University, Nursing Major). Outside of work, she enjoys walking, hiking, camping and traveling with family and friends and is an active participant in the local community as a former Girl Scout troop leader and executive board member for her local Little League.

She says that her greatest professional achievement was obtaining her Bachelor’s Degree as a new wife, with a one-year-old and a three-year-old toddler.

Tiffany is a Certified Digital Marketing Professional via the Digital Marketing Institute (DMI) and a Professional Certified Marketer in Digital Marketing via the American Marketing
(AMA). As a participating member of the DMI, AMA, Legal Marketing Association (LMA), Community Associations Institute (CAI) and the California Association of Community Managers (CACM), Tiffany remains active in the legal, marketing and community association industry as a member and/or chair of multiple committees. Tiffany obtained the CAI Educated Business Partner distinction in 2013 and has received numerous awards, including CAI San Diego’s 2015 Committee Volunteer of the Year Award, CAI Greater Inland Empire’s 2016 Committee of the Year Award, CAI Coachella Valley’s 2017-2021 Above and Beyond Awards, CAI-Greater Inland Empire’s 2018 Committee Chair of the Year Award, and CAI Coachella Valley’s 2020 Educated Business Partner of the Year Award.

Tiffany is a results-oriented, high-energy, big picture person who enjoys the technical and analytical side of business operations. She is a natural leader and a team player who enjoys collaborating with others, working to improve efficiencies, and working together with a team to achieve a common goal. She is a stickler for details and professionalism, so she doesn’t like to cut corners. She believes that if you’re going to do something, do it right, or at least do it to the absolute best of your abilities. Her motto is “Always strive for perfection, but know that it doesn’t really exist.”

Tiffany joined CAI-CV to network with others and be of service to our community. She believes that CAI-CV is excellent in offering countless educational programs to managers and board members alike. She says that before she joined CAI, she didn’t know what an HOA was but after joining Epsten, APC she knows more about “governing” an HOA than she ever wanted to know!

Her advice to those reading this is, “Get involved! CAI is a great organization and if you are committed to a career in this industry, CAI is a great place to build contacts, build business and build a future.”

Thank you, Tiffany, for your invaluable contribution to our organization and for your continued service to CAI-CV.

Marilyn Ramos is a paralegal for Guralnick & Gilliland, LLP. She can be reached at (760) 340-1515 or by email at [email protected]